Exterior design - expressive and emotional styling
A distinctive new front fascia is formed by the 5-point grille and openings at the front corners. These design cues combine with the sculpted shape of the hood and the bold, expressive lines that connect the hood to the front pillars. All the lines seem to flow into the center just below the 5-point grille, which creates a stronger expression of power and dynamism. From the side, the front fender line smoothly morphs into the beltline, clearly identifying the vehicle as a Mazda and communicating dynamism. The line of the side sill curves up and seems to connect with the rear spoiler to emphasize the vehicle's compact size and express its agility. In order to make the surface more expressive, Mazda designers slightly elaborated the depth of the hood edge, front fenders and the three-dimensional shape of the protruding body sides, carefully crafting curves that subtly reflect changes in natural light.
The rear view boasts a sporty design with wide stance. The strongest features are the protruding shoulders and emphasized center-focus design. This concept was carried over from the first generation Mazda 3 and made bolder to represent expressiveness. All the lines of the rear view are designed to concentrate on the brand symbol in the center. The impressive C-pillar design was also inherited from the first-generation Mazda 3 and made more prominent. This was made possible by Mazda's expertise in stamping technology.
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